GREENHEART COMMUNICATIONS COLLECTIVE

Elevate Your Brand's Potential: Strategic Communications that Fuel Breakthrough Growth

GREENHEART COMMUNICATIONS COLLECTIVE

Elevate Your Brand's Potential: Strategic Communications that Fuel Breakthrough Growth

RELATE. DIFFERENTIATE. ELEVATE.

Your Brand's Story, Amplified

As strategic storytellers, we seamlessly embed ourselves into your team, crafting compelling narratives that resonate with the media and ensure your brand’s voice rises above the noise with clarity, purpose, and impact.

Authenticity or Bust

Your Brand's Story, Amplified

Our passion drives your success. We only partner with brands whose stories inspire us, fueling authentic enthusiasm and dedicated focus to deliver results that exceed your goals.

Breaking Convention

Your Brand's Story, Amplified

Breaking Convention

We think beyond the expected, crafting innovative solutions and strategies that transform ordinary narratives into magnetic stories—captivating audiences, sparking connection, and pushing brands forward.

ABOUT US

Your secret advantage. Greenheart Communications Collective is a curated network of senior-level communications and marketing experts—VPs, Directors, and strategists—who have helped iconic and up-and-coming brands launch, grow, and scale. Our mission is to build meaningful connections between brands and their audiences, fostering trust and loyalty that lead to exponential growth.

Results that transform brands. We architect bespoke teams from our elite collective of independent consultants precisely calibrated to your brand's unique goals, needs, and budget. Operating from major cities across the U.S., we blend the agility of independent talent with the strategic power of collaborative expertise—functioning as a nimble, performance-driven extension of your team.

We champion your vision and amplify your story. Leveraging deep, trusted relationships with top-tier editors, journalists, producers, and influencers across industries, we design strategic campaigns that break through the noise, turning your narrative into a compelling movement that resonates far beyond traditional boundaries.

WHAT WE DO

Strategic Communications

Public + Investor Relations

Branding + Rebranding

Positioning + Messaging

Full-Service Media Relations

Product + Brand Launches

Funding Announcements

Crisis Communication

Executive Visibility

Thought Leadership

Byline Development

Speaking Engagements

Expert Commentary

Panel Discussions

Podcast Features

Integrated Marketing

Strategic Partnerships

Mission + Social Impact

Event Planning + Execution

Social Media Strategy

On + Offline Promotions

Copywriting

Affiliate Programs

Media Buying

Influencer Relations

Celebrity + Influencer Seeding
Ambassador Management

Advisory Board Curation
Organic + Paid Content

Creative Campaign Execution

Product Trial + Promotion

OUR FOUNDER, LANI FREE

Lani Free is a strategic communications powerhouse with over 20 years of experience delivering transformative PR campaigns for startups, innovators, and established brands across industries like health and wellness, food and nutrition, beauty and fashion, luxury real estate, hospitality, Venture Capital, and tech.

Lani has led standout campaigns for global brands like Audi, elevated BrightFarms during critical growth phases, launched Tishman Speyer’s flagship San Francisco project, put Healdsburg on the map as a must-visit wine destination, and secured coast-to-coast media coverage for NASA’s K-12 STEM challenges. As the founder of Greenheart Communications Collective, she’s earned a reputation as the “secret weapon” for leaders. She is known for cutting through the noise, crafting compelling narratives, and landing top-tier coverage that drives results.

Before Greenheart, Lani expanded and led offices for 5A Public Relations and Glodow Nead Communications, managing high-profile and up-and-coming clients like Starwood Asia, Mitchells Family of Stores, YogaWorks, Skin Laundry, Trump SOHO, Power Plant Partners and Meier on Rothschild. Her blend of creative vision, strategic insight, and relentless execution consistently positions brands for long-term success and cultural relevance.

With a thoughtful, results-driven approach and an unmatched ability to “make magic happen,” Lani delivers communications strategies that turn heads and move the needle.

GREENHEART COMMUNICATIONS COLLECTIVE

GREENHEART COMMUNICATIONS COLLECTIVE

RELATE. DIFFERENTIATE. ELEVATE.

Your Brand's Story, Amplified

Your Brand's Story, Amplified

Your Brand's Story, Amplified

Authenticity or Bust

Your Brand's Story, Amplified

Your Brand's Story, Amplified

Breaking Convention

Your Brand's Story, Amplified

Breaking Convention

ABOUT US

WHAT WE DO

Strategic Communications

Executive Visibility

Integrated Marketing

Influencer Relations

CLIENT EXPERIENCE

OUR FOUNDER, LANI FREE

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CONTACT US

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